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v2025.01.13

GENERATIVE ENGINE OPTIMIZATION

AI SEARCH INFRASTRUCTURE

Last Updated:

ROZZ v2025.01.13

GENERATIVE ENGINE OPTIMIZATION

AI SEARCH INFRASTRUCTURE

Last Updated:

█ THE SEARCH PARADIGM HAS SHIFTED

When prospects ask AI "What's the best [your category]?" they get instant recommendations—3 to 5 companies cited directly in the response.

ROZZ helps B2B SaaS companies achieve 75% citation rates across ChatGPT, Claude, Perplexity, and Google AI Overviews.

Your competitors are in those AI responses. If you're not, prospects never discover you exist.

2000 ━━━━━━━━━━━━━━━━━━━━━━━━━ 2025 ━━━━━━━━━━━━━━━━━━━→
        SEO ERA                  GEO ERA
    (Google Rankings)      (AI Citations)

New to GEO? Start here:

What is GEO and why does it matter?
How is AI search different?

73% of B2B software buyers now start their research with AI tools

They're not Googling anymore. They're asking:

  • "What's the best CRM for small businesses?"
  • "Which project management tool has the best API?"
  • "Show me customer data platforms under $500/month"

ChatGPT responds instantly with 3-5 company recommendations.
Perplexity provides a ranked list.
Claude writes detailed comparisons.

█ YOUR COMPETITORS ARE IN THOSE RESPONSES. YOU'RE NOT.

TODAY                    MODEL TRAINING           NEXT RELEASE

THEM:  [VISIBLE] ────→ [IN TRAINING DATA] ────→ [CITED MORE] ────→ ∞
          ↑                                          │              
          └──────────── COMPOUNDING ←────────────────┘              
                        ADVANTAGE

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
                         THE GAP WIDENS
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

YOU:   [INVISIBLE] ───→ [NOT IN DATA] ────→ [NEVER CITED] ───→ ⊗
          ↑                                      │                 
          └────────── VICIOUS ←──────────────────┘                
                      CYCLE

WHY TRADITIONAL SEO WON'T SAVE YOU

Research from Ruhr University analyzing 4,600+ AI search queries:

53% of companies cited by AI search engines don't appear in Google's top 10 results. Some don't even rank in the top 100.

AI systems don't care about:

  • Your backlinks
  • Domain authority
  • Keyword optimization

They use completely different retrieval mechanisms your SEO team doesn't understand.

THE HIDDEN COST OF INVISIBILITY

  • Prospects exclude you before evaluation even begins
  • Competitors with worse products get more inbound leads
  • Sales cycles start later—after shortlists are already set
  • Organic traffic plateaus despite content investment

█ THE TECHNICAL FOUNDATION THAT ENABLES GREAT CONTENT

Your content marketing team creates valuable insights. Our technical infrastructure makes them discoverable by AI systems.

Great content + Machine-readable structure = AI citations

ANSWER DIRECTNESS

AI scans first 100 words heavily. We structure your content so answers come first, not after 300 words of preamble.

MACHINE READABILITY

Clean HTML, semantic structure, Schema.org markup AI can parse with confidence.

SOURCE AUTHORITY

E-E-A-T signals: author credentials, company info, citations to authoritative sources.

FRESHNESS SIGNALS

Perplexity heavily weights recency. "Updated Nov 2025" matters more than you think.

Companies achieving 60-75% citation rates combine strong content with the technical layer AI systems require to extract and cite it.

█ CONTENT + INFRASTRUCTURE = DISCOVERABILITY

FIND WHAT YOU NEED - SELECT YOUR ROLE
Skip traditional navigation. Our AI answers your questions based on your role.

█ NAVIGATION

Select your role, click any question:

👔 CEO / FOUNDER

  • Show me ROI and proof of results
  • What's the timeline to see citations?
  • Why can't we do this ourselves?

📊 MARKETING LEADER

  • How does GEO fit my SEO strategy?
  • How much work for my team?
  • How do you measure GEO success?

🔧 TECHNICAL

  • Explain the architecture
  • What's your tech stack?
  • How does data privacy work?

🤝 AGENCY / PARTNER

  • Partnership pricing and discounts?
  • White-label options available?
  • Implementation effort per client?

Or type your own query in the chat box below:

$

█ ROZZ: TECHNICAL INFRASTRUCTURE FOR AI DISCOVERY

We build the machine-readable layer that makes your website discoverable by AI search engines.

WHAT WE INSTALL

AUTOMATED Q&A ARCHITECTURE

Extract questions from customer conversations, generate AI-optimized answer pages with responses in first 100 words, clean HTML that LLMs parse reliably, platform-specific variants for each AI system.

COMPLETE STRUCTURED DATA

Automatic JSON-LD schema markup (FAQPage, Article, Organization), entity recognition signals, machine-readable metadata on every page.

TOPIC-BASED CONTENT ARCHITECTURE

Semantic internal linking, topic clusters demonstrating comprehensive coverage, API endpoints for programmatic discovery.

AI CRAWLER MANAGEMENT

llms.txt configuration, optimized structure for content extraction, platform-specific optimization rules.

ROZZ AI CHATBOT (STATE-OF-THE-ART RAG)

Embedded AI search for your site that instantly answers visitor questions while automatically logging thousands of real user queries. These queries feed directly into your Q&A pipeline, creating fresh content that matches what prospects actually ask.

THE ROZZ VIRTUOUS CYCLE:

USER QUERIESROZZ CHATBOT ──→ INSTANT ANSWERSLOGGED TO Q&A PIPELINENEW CONTENT CREATEDAI SYSTEMS CITE YOUMORE VISIBILITYMORE USER TRAFFIC
      │
      └──→ MORE QUERIES (COMPOUNDS ∞)

WHAT WE MEASURE

  • Citation rate across Claude, ChatGPT, Perplexity, Google AI Overviews
  • Position when cited (1st, 2nd, or 3rd recommendation)
  • Coverage across your priority queries
  • Week-over-week improvement trends

TARGET: 60-75% CITATION RATE WITHIN 90 DAYS

WHAT THIS DOESN'T DO

ROZZ is technical infrastructure, not content creation:

  • We don't write your marketing content (your team does that)
  • We don't distribute to Reddit, YouTube, or social platforms
  • We don't replace your content strategy
  • We don't require website redesign

We add the machine-readable layer that makes your existing content discoverable. Think of it as technical SEO for AI search—optimizations your content team can't see but AI systems require.

█ BUILT ON RESEARCH, PROVEN THROUGH SCALE

AUTHOR

Adrien Schmidt, Co-Founder & CEO

Former AI Product Manager with 10+ years experience building AI systems including Aristotle (conversational AI analytics) and products for eBay and Cartier. Founded Squid Solutions (Big Data analytics).

Our approach is grounded in peer-reviewed research on:

  • Retrieval-Augmented Generation (RAG) systems
  • Neural information retrieval
  • LLM citation behavior
  • Platform-specific ranking mechanisms

Every optimization is:

  • Backed by academic papers on how AI systems work
  • Tested across 200+ queries and four platforms
  • Validated through measurable citation improvements
  • Updated continuously as AI systems evolve

█ WE APPLY SCIENCE. NOT GUESSWORK.

FOR B2B SAAS CEOS WHO CAN'T AFFORD INVISIBILITY

Your sales team can't sell to prospects who don't know you exist.

Your best content is useless if AI systems can't cite it.

Your competitors are getting cited right now—while you're excluded.

$997/month

30-day results guarantee

First citations within 2-3 weeks, or full refund.

No long-term contract.

SCHEDULE 15-MINUTE DEMO

See what AI says about your category today

READ THE CASE STUDY

How we achieved 75% citation rate in 90 days

"The question isn't whether your prospects use AI search.
It's whether they find you when they do."